Analytics
OP3vsPodtrac
Compare OP3 and Podtrac side by side. See pricing, features, and which is right for your podcast.
Pricing Comparison
| Tier | OP3 | Podtrac |
|---|---|---|
| Free Tier | Full analytics with public stats page | Getting Started: basic measurement and 30-day metrics |
| Starting Price | Free | Free |
| Pricing Model | free | freemium |
Feature Comparison
| Feature | OP3 | Podtrac |
|---|---|---|
| Downloads | ||
| Listeners | ||
| Demographics | ||
| Attribution | ||
| Prefix Integration | ||
| API Access | ||
| Real Time | ||
| Custom Reports |
OP3 Pros & Cons
Pros
- Completely free forever
- No signup or login required
- Open-source and transparent
Cons
- No demographic data
- No ad attribution
- Stats pages are public by default
Podtrac Pros & Cons
Pros
- IAB-certified measurement
- Industry-standard rankings
- Free Getting Started tier
Cons
- Limited report customization
- No real-time data
- Interface feels dated
The Verdict
OP3 is best for:
- →Privacy-conscious podcasters
- →Open-source advocates
- →Those wanting simple, free analytics
Podtrac is best for:
- →Podcasters seeking IAB certification
- →Those wanting industry rankings
- →Publishers needing ad attribution
Frequently asked questions
- Which is cheaper: OP3 or Podtrac?
- OP3, by a wide margin: it is free, while Podtrac starts at $20/month with its Grow Your Show plan.
- Do OP3 and Podtrac have free versions?
- Both do. OP3 gives you Full analytics with public stats page, and Podtrac gives you Getting Started: basic measurement and 30-day metrics.
- What is the main difference between OP3 and Podtrac?
- OP3 covers API Access and Real Time, which Podtrac does not. Going the other way, Podtrac covers Demographics and Attribution.